Marketing Strategy 4. Recruiting Foster Carers Essays

Marketing Strategy 4. Recruiting Foster Carers Essays Marketing Strategy 4. Recruiting Foster Carers Essay Marketing Strategy 4. Recruiting Foster Carers Essay More surrogate carers are needed in the UK today. Official statistics from the Fostering Network indicate that over 10,000 surrogate households are needed. Another research by Fostering Network found 82 % of local governments saw a rise in the figure of kids coming into attention and necessitating surrogate places in 2009-10. Family surrogate attention provides replacement planned household attention for kids who can non be adequately cared at the ain place due to assorted grounds. 4.1 Foster kids: The figure of kids coming into Foster attention has become overpowering over the old ages. But the fact is that it has become really hard to happen the households who are ready to run into the challenges of increasing complex behavioural, emotional needs these kids experience. Deficit OF FOSTER HOMES England: 8,200 Scotland: 1,700 Cymrus: 750 Region Deficit England 8200 Scotland 1700 Cymrus 750 Beginning: Fostering Network Website Chart 1a: National Breakdown: Deficit of Foster Homes in England, Scotland and Wales Deficit OF FOSTER HOMES IN ENGLAND North West: 1700 North East: 1300 Easts: 650 South West: 600 South East: 850 London: 2000 West Midlands: 650 East Midlands: 450 Region Deficit North Cymrus 1700 North East 1300 East 650 South West 600 South East 850 London 2000 West Midlands 650 East Midlands 450 Beginning: Fostering Network Website Chart 1b: Regional Breakdown: Deficit of Foster Homes in England 4.2 Motivations for surrogate carers: Much research has been conducted on this issue as what motivates people to further. It is really of import to understand this cardinal constituent because this may assist to understand their demands and can be used as a tool in the selling mix to enroll more carer. In 1996, Denby A ; Rindfleisch conducted a research on kids and young person services. The research was conducted in order to understand what motivates a individual to go a surrogate carer. Some of the findings were, carry throughing the demand for surrogate places in the community, basking and desiring to assist kids, supplying a comrade for an lone kid and for oneself, increasing household size, obtaining replacement for a kid who has died or who has grown and left place, spiritual grounds and supplementing household income ( Denby A ; Rindfleisch, 1996 ) . Based on the findings of this research it is really clear that there are assorted factors that are involved for a individual to go a surrogate parent. 4.3 Foster carer enlisting: In the recent old ages, there has been a diminution in the figure of households able to supply foster attention. When a kid is identified in demand of surrogate attention, the job of happening arrangement places still remains really high. Some of the factors that are related to the deficit of surrogate carers may be due to the undermentioned grounds: Greater trouble in run intoing the increasing complexness needs to go a surrogate carer Lack of public consciousness The hapless public image of faster carer. With these issues, it has become hard to enroll surrogate carer and has become an of import and yet a challenging undertaking. Recruitment of quality Foster carer in an ongoing demand for the bureau. 4.4 Productive attacks 2008 boulder clay day of the month: For the past 2 old ages, the questions generated by furthering solutions utilizing the current selling scheme have increased. Fostering solutions uses different methods of advertisement to pull possible carers. These include measure board, coach, community attention, exhibition, circular, cyberspace, occupation Centres, occupations fair, local community brochure, national magazine, newspaper advertizement, passed office, station office, wireless, television, recruitment event, cab, web site, word of oral cavity, yallow pages etc ( Fostering solutions ) . Over the past few old ages, the enlisting focal point was on the undermentioned factors: To recruit carers through utilizing fees, and other allowances. Using messages such as show you care to make the carers. 4.5 Recruitment result: Table 3: FOSTER CARE RECRUITMENT ENQUIRIES Beginning OF INTEREST BETWEEN 01/09/2009 AND 04/08/2010 Beginning Entire ENQUIRIES Advan 4 Fostering Network 2 Banner 1 Bill board 1 Bus 38 Current carer 8 Circular 41 Internet 10 Job Centre 3 Jobs carnival 1 Local community brochure 30 National magazine 2 Newspaper Advertisement 761 Not specified 1 Passed office 78 Radio/TV 28 Recommended 156 Recruitment event 419 Recruitment posting 102 Samarium 13 Avant-garde 1 Website 1071 Word of oral cavity 494 Yellow pages 22 Sum 3289 Beginning: FSDocument Out of these, the most successful advertizement medium for furthering solutions has been website with a sum of 1071 questions followed by newspaper advertizement with a entire question of 761, followed by word of oral cavity with 494 questions between 01/09/2209 and 31/08/2010. From the above tabular array it is apparent that the entire figure of questions during the period 2009-2010 is 3289, but the no. Of blessing are merely 126 out of 3289 questions. This is merely 3.82 % of the entire question. It is apparent that 3289 people are interested to cognize about the fosterage attention. But the blessing rate is really low. Table 4: FOSTER CARE RECRUITMENT ENQUIRIES Beginning OF INTEREST BETWEEN 01/09/2008 AND 31/08/2009 Beginning Entire ENQUIRIES Fostering Network 3 Bill board 4 Current carer 1 E-invite 1 Circular 19 Internet 1 Local community brochure 47 Newspaper Advertisement 591 Not specified 13 Passed office 108 Radio/TV 32 Recommended 173 Recruitment event 168 Recruitment posting 130 Cab 1 Avant-garde 4 Website 1347 Word of oral cavity 535 Yellow pages 106 Sum 3284 Beginning: FS papers The entire no. Approval between 01/09/2008 and 31/08.2009 was 163 and entire questions received during that period was 3284. When Comparing the current twelvemonth questions and blessing rate with the old twelvemonth ( i.e. ) enlisting question between 2008 2009 which was 4.96 % of the entire question, it is clearly apparent that there is a lessening in the blessing rate when compared with that of the old twelvemonth. But we merely can non come to a decision that there is a lessening in the blessing rate because some of the questions may still be in the blessing procedure. Table 5: Conversion rate Year Questions Approved Conversion Rate % 2008-2009 3284 163 4.96 2009-2010 3289 126 3.83 Beginning: FS Document Over the past two old ages, the transition rate is found to be moderately changeless with 4.96 % in the twelvemonth 2008-2009 and 3.83 % in the 2009-2010. Chart 2: Questions in different part From the above chart it can be seen that the figure of questions received from each part varies to a greater extent. For illustration the highest figure of questions was received from the Midlands with a sum of 396 questions. Where as on the contradictory there were lower questions from assorted other parts. The ground for so many questions in the Midlands is because of the strong advertizement run with extra newspaper advertizement. Fostering solutions should concentrate on all the parts every bit. This will assist to increase the question from different part. The major job which is to be considered right now is that the blessing rate is really low despite there was 3289 questions between 2009-2010. This may be due to assorted grounds. Advertisement i? Enquiries i? ROI i? Approval With mention to the above given tabular array, when an advertizement is made and when it is able to pull 3343 inquirers who have even the slightest thought of fosterage has enquired the bureau, it is clear that people are interested to cognize more about fosterage. But someplace as they move further in the procedure ( i.e. ) from question to the following phase, the figure gets reduced to a greater extent. This can be viewed as a consequence due to 2 grounds. There may be a job in the procedure from the question phase until the following phase which is the enrollment of involvement. Or The bureau is non aiming the right people. In order to place the job in the procedure from the question phase until the ROI, a survey possibly conducted as what is traveling incorrect in that procedure. It is really of import to concentrate on this issue right now because the clip and cost involved in selling is really high. Sing that fact, the selling scheme possibly of good type, but due to some constriction in the procedure, the selling scheme may look to be unsuccessful. 4.6 Scheme Aims: To successfully enroll the carers, the undermentioned aims must be considered to run into the challenges that are associated with the enlisting activities. They are, To enroll carers for different age group To enroll carers for kids with disablement To enroll a diverse scope of carers to put the kids to run into their best demands. Recruit carers based on classs long, medium and short term carers. In add-on to these aims to enroll the carer, the fostering solutions should be the best pick for carers. In order to accomplish such a place, the undermentioned factors plays of import function Benefit bundles for carer- what furthering solutions can offer for both carer and immature people. Competitor consciousness versus trade name consciousness of the bureau. Servicess provided before and after blessing. Raising consciousness through advertizement that carers are still needed, that furthering solutions values the carers, and to make a sense of experiencing that they have made the right determination in choosing fostering solutions. 4.6.1 Plan of action: In order to make both regional and national audiences, the bureau should go on to publicize a multi-layered attack of selling. The message which the bureau tends to convey to its audience must be clear and focused. The bureau may utilize tools runing from traditional to set uping its ain selling scheme through assorted chances that are available to raise the consciousness of the people. The traditional method includes the regular media advertisement which the bureau is presently involved and it has delivered consequences. It is now the right clip to believe of new chances of marketing through utilizing the internet media such as web tools like Linked-in, Facebook, chirrup, etc. By utilizing both the traditional and new methods, the bureau can make and cover a broad scope of people from different parts, which will assist to educate the people about the basic consciousness and understanding about the demand for furthering. This besides helps to make the mark audience by giving them the information which they require. 4.6.2 Factors act uponing the determination devising: There are several factors that influence the determination devising of the selling scheme. These factors help the bureau to be alert by maintaining them informed about the determinations of the possible carer and the manner they react to the enlisting schemes and attacks that are used by the bureau. A research possibly conducted in this country so as to happen out the followers: What finally actuated the possible carer to pick up the phone and enquire about the services that are offered by the bureau. This can be done through presenting selling inquiries in the initial place visits. Checking closely the effectivity of all the resources that are used in selling and doing certain it is being efficient. Look into the cardinal countries where the possible carers drop out of the procedure. It is really of import to understand this because, this will give an thought as the grounds why they drop out. This will in bend aid to act upon the possible carers to place the bead out points. Through placing the bead out points clip and cost that are involved in retaining the possible carers can be kept under good control. 4.6.3 A alteration in the current communicating tools The information that are offered by the current communicating tools are limited. That is the current communicating tools which is paper based ( information battalion ) gives thought from where the information is obtained. Chart 3: communicating path Question Information Follow Up Resultant Website Telephone Information Battalion Phone Call A ; Postcards Drop Out Continue This is the normal path through which the information flows from the bureau to the prospective carers. This path does non offer flexibleness for the carer. Which means the carers contact type penchant, single determination procedure are non considered in this path. Furthermore, the individual doing a call to the bureau possibly rather intimidating. There should be a alteration in the current communicating paths and channels whereby the paths are unfastened up through which the prospective carer can garner information and be informed about the followup and the application procedure right from enrollment of involvement until the blessing. Information Search Question Informed Decision Follow up Resultant Recruitment Stands Newspaper Word of oral cavity Circular Website Face to Face contact at event Telephone Website Information Battalion ( Delayed determination ) Direct phone and post card Drop Out Continue Un-persuaded Un-persuaded Prospecting Proceed or Informed Influencer Participants or Informed Influencer 4.6.4 ENGAGING THE Community: To aim the right carer, I suggest increasing the opportunities of happening successful Foster carer through planing a planned scheme to prosecute the communities in surrogate attention. By affecting with the community there is more range to make consciousness and enroll many carers. To come up with such a scheme, it is really of import to cognize the bureau s demands and lay down its precedences, pollex regulations on how to come up with a specific message for the general populace. By prosecuting with the communities, it helps to inform the populace and the possible Foster carers about the demand for surrogate attention. The ultimate end of the bureau is to increase the figure of qualified Foster carers. In any concern construct, planing an effectual selling scheme is a agency of test and mistake. For a scheme to be successful, it has to be analyzed from assorted positions before it can be implemented. In such a manner, before making a community for aid in enrolling the Foster carer, we have to cognize in peculiar the demands of the bureau and the ways in which the populace might be of aid to the bureau. By demands of the bureau here refers to the large inquiry who is our mark client? . To kick get down this procedure of happening the mark client the undermentioned appraisal possibly done by the bureau. Identifying the Foster attention population in a community How many surrogate kids are at that place in the community? Their age group Age group under one twelvemonth No. Of kids ( between 1-12 ) No. Of adolescent ( between 13-18 ) No. Of childs ( over 18 ) Based on the bureaus past experience say for illustration old 2-3 old ages, how many kids does the bureau expect will necessitate surrogate attention during the following twelvemonth? The racial composing White Assorted race Asiatic Black Other Identifying the Foster carer population in a community How many qualified Foster carers are at that place in the community Identifying the kids in the community Up to what extent the undermentioned elements contributed to arrangement of kids in Foster attention Low Moderate High Substance maltreatment Poverty Mental unwellness of parent ( s ) Poor parenting accomplishments Captivity of parents Children s emotional or behavioural wellness demands Knowing the demands: After the above mentioned needs appraisal is reviewed by the staff, the bureau can come to a specific needs decision. The following measure may be to rank the demands. The rankings should be based on their precedences as shown below Example demands Ranks To supply more equal support for surrogate households. 3 To enroll surrogate parents for adolescents. 1 To supply better preparation for surrogate parents so they can manage kids s particular demands. To enroll surrogate parents for adolescents. 2 To educate the populace about the impact of public assistance reform on kids in surrogate attention. Once the demands are prioritized, the following measure is to develop a community action program. This can be done through the undermentioned ways 4.6.5 Prosecuting the wider populace: At the national degree, the Foster attention fortnight event is conducted by the Fostering webs helps to prosecute the wider populace and to distribute the consciousness about the demand for furthering and the immature people at attention. However, this may assist to prosecute the wider populace, the major drawbacks in these sorts of events is that the bureau does non acquire the opportunity to prosecute straight with the wider populace on the premises and positions to inform how we move in front to distribute the consciousness. In order to get the better of this job the bureau may sooner prosecute with the occupants from the communities to inform them about the messages and the promotional attacks of the bureau through which the consciousness of the demand for surrogate attention can be increased. This can be done through prosecuting services in a county broad humanistic disciplines and picture taking competition. This helps the bureau to happen out more ways to prosecute with the communities and promote them to take portion in furthering. The picture taking competition can be conducted through roll uping images from different age group categories immature people in attention, people who have experienced surrogate attention. The competition must be judged by the bureau ; the winning picture taking must tour around the county and be seeable in libraries and other common topographic points for short period. A separate budget possibly required for this competition. 4.6.6 Working with the mass media: Mass media is the most common and effectual medium of advertisement. However, for an advertizement to be effectual through mass media, it is really indispensable for the bureau to cognize what sort of information or message should be conveyed to the populace. For illustration in the instance of targeted enlisting, the focal point is on the households where they can suit kids and teens with specific demands. In this instance community based enlisting would be really effectual instead than a general media run. However, media run may be really effectual and most suited for general outreach. Schemes for acquiring the message out to the populace and spurring the community to take action. 4.6.7 Invite community leaders to assist you acquire the message out: Prosecuting with community leaders to distribute the consciousness is one of the best ways to make the people in a peculiar community. This is due to the fact that the leaders may near the populace with a message which would be really effectual instead than the bureau conveying the message by itself. The community leaders may non hold the particular cognition about the system of surrogate attention as that of a societal worker. However, what they do hold is the ability to pull the populace and imperativeness. It is really advantageous for the bureau to organize a nexus of web with the community leaders for they be really sympathetic the cause and would come frontward to assist the bureau. These leaders may be invited to talk at the run events and they may be requested to advert about Fostering Solutions in their ain events. In such a manner the community becomes cognizant and batch of people might come frontward to further. The chief advantage is that a minimum support from one commu nity council member or a child advocator can rapidly raise the position of the issue. 4.6.8 Using the aid of current surrogate parents: The most effectual agencies of advertisement is to acquire aid from the current Foster carers to enroll more new Foster carers. Gratified Foster attention parents are the better tool for enlisting and keeping. The advantage of Working in with surrogate parents to increase enlisting will assist to better the keeping every bit good. Foster parents can be of great aid in the undermentioned ways: Through sharing their personal experiences, the current Foster carer may assist the new Foster carers to explicate as what takes to be a good Foster carer. This will besides give an chance for the new Foster carers to run into the kids in attention even before they get placed with a kid. The current Foster attention parents may assist the new carers to finish the applications by manner of supplying pre-service anf preparation in coaction with the bureau. The current Foster carer may move as a in-between adult male between the bureau and the prospective Foster carer by manner of following-up with a phone call or a personal visit. Through prosecuting with the current Foster carers, the new carers may acquire individualised mentoring and it may in bend be a great motive for both the new and the current Foster carers. 4.6.9 Carer benefit bundle: Carer benefit bundle may assist to pull more carers. It is great manner to communicating through which the consciousness can be increased. A elaborate list of benefits and chances possibly listed, this will in bend help the prospective Foster carers to take up furthering. The fact is that the more we offer and promote ourselves as the bureau, the satisfied and happier will be our carers and are more likely to remain with us. This possibly one of the keeping scheme. This scheme helps to derive competitory advantage over the viing bureaus because, the carers are really happy with the benefit bundle. Regardless of whether the benefits are being used by the Foster carers or non, the list of available benefits on the website possibly seem existent and more touchable. 4.7 Resources In order to implement the above mentioned schemes efficaciously, resources are really of import keys. 4.7.1 Human Resources: In the current organisational construction, the selling section is really centralised. With the aspiration of developing the selling schemes for both the national and regional degree, it is really of import to increase the hierarchy degree as shown in the above chart. In order to beef up the regional selling scheme a new station viz. marketing helper may be appointed part wise. The chief work of this occupation will be to distribute the consciousness of furthering in their part and pull more carers. They will be describing straight to the Marketing and public dealingss director. The chief ground to implement this alteration in the organisation construction is because merely holding a selling section at the caput office will non work. Division of work is really indispensable in such instances. But for clip being with limited resources, the chief challenge is to remain focused in the precedences of the service that are provided by the bureau. Chart 4: Organizational Structure Selling Department. 4.7.2 Fiscal Resources: To confirm the current degree of questions and transition, it is indispensable to go on to put financess in enrolling advertisement. A sustainable budget allotment will assist the bureau to be efficient and efficaciously be after the clip and resources which are really valuable. This will besides assist to better response rate, and to make all communities every bit good as efficaciously plan the response resources. For long term planning, a planned one-year budgeting will assist to put the bureau in a better place to get by up with the increasing discriminatory rates and spends of the promotional activity. There is besides a demand for the bureau to put in high profiled activities such as web advertisement, web site development and so on in order to keep the profile of Fostering Solutions as the bureau of pick for the carers. Presently, Fostering solutions uses all executable media which will enable the bureau to touch the Black Marias and heads of many possible carers and do them aware about the demand for furthering. More financess should be invested in the countries of community publications, editorial media and enlisting runs. 4.8 Recommendations: Sing the above discussed schemes the undermentioned possibly summarized as the strategic recommendations 4.8.1 Short term recommendations: Maintain twelvemonth unit of ammunition consciousness for the demand Foster carers across England, Scotland, Wales and in communities. As discussed in the scheme utilizing the current carers and their positive narratives of kids will assist to pull more carers and it besides helps to retain the bing carers. ( mention 4.6.8 ) -Work with the community leaders to distribute the consciousness ( mention 4.6.7 ) With mention to the transition rate issue raised in this study, it is indispensable for the bureau to carry on a survey on the effectual processs that are implemented by the bureau in the procedure of reacting to questions and enrollment of involvement with prospective Foster carers. Because, this is where batch of people drop out. So it is indispensable for the bureau to carry on a research and happen out the grounds as why the transition rate is really low. ( refer table 5 ) As discussed in the resources, it is indispensable for the bureau to hold dedicated selling staff at each regional office to do advertisement more effectual. ( mention 4.7.1 ) With the aid of the demographic information and analysis of the community appraisal by the bureau a better targeting of enlisting and advertisement can be achieved. 4.8.2 Long term recommendations: As discussed in the short term recommendations, statistical informations on surrogate carers possibly collected utilizing the community appraisal in order to do better enlisting determinations. This will assist the bureau to hold a continued sustainable investing at national and regional degree in the enlisting of surrogate carers. Have ongoing high quality runs across England, Scotland and Wales on both national and local degree to pull more Foster carers which will assist to keep adequate carers to run into altering demands The bureau should set as much attempt in order to retain the Foster carers as in enlisting. The bureau should work on the factors such as carer benefit bundle, and other benefits that can better the keeping of surrogate carers. ( mention 4.6.9 ) Develop a comprehensive Foster attention recruitment web site to advance consciousness and involvement in furthering and lasting attention -Focus should be to better local capacity through working in close relation with the communities in order to enroll locally

SAT Mathematics Level 2 Subject Test Information

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Client Assessment Report in Counseling Essay Example | Topics and Well Written Essays - 4250 words

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The Face in the Mirror and Sticks and Stones and such-like Essay Example for Free

The Face in the Mirror and Sticks and Stones and such-like Essay Identity is presented through the contents of belonging, values and beliefs. A person’s identity constantly changes and develops in time, depending on aspects of ethnicity, self-image and connection to a person or place. It is this which â€Å"builds† the qualities of identity. Prime examples of expressing the intricate nature of identity is clearly seen through Alice Pung’s short stories â€Å"The Face in the Mirror† and â€Å"Sticks and Stones and such-like† alongside Paul Keating’s memorable eulogy speech â€Å"The Unknown Soldier†. In Pung’s short story â€Å"The Face in the Mirror†, the author explores how ethnicity illustrates how a person’s relationship in the world creates a sense of identity. The idea is seen in the quote: â€Å"For much of my childhood, my Asian-ness was pushed to a crevice in the back of my mind. My friends were white, my family was white, my world was white.† The female protagonist conveys her cultural identity, through the use of a compound word, describing her â€Å"Asian-ness† persona as being part of a white family. Pung also uses the technique of repetition, demonstrated through the word â€Å"white† coupled with the metaphor of â€Å"my world was white† to depict the fact that her whole lifestyle, revolves around â€Å"white† customs, as she neglects her original cultural origin being â€Å"made in Korea†. Through this, the audience are made to empathize for the protagonist as she is forced into neglecting her asian background. Hence, further reinforcing Pung’s concept of how ethnicity can be an aspect of identity. Another way Pung demonstrated her concept of identity is through the use of the technique accumulation, in conjunction with rhetorical question in the short stories ‘Face in the Mirror’. For example. Accumulation is found where Pung lists â€Å"a name, a place, a date and temperature.† She follows this technique with the rhetorical question â€Å"but, what did it all mean?†. Pung uses these techniques to utilize the fact that the protagonist strives to find out more on her self, which illustrates how identity can be achieved through ones ethnicity. In Pung’s short story ‘Sticks and stones and such like’, she establishes her concept of identity through the use of a series of language techniques throughout the text, one of these techniques, would be the use of a metaphor in conjunction with the use of accumulation. The author does this, to strongly utilize her concept. These techniques are found in the quote ‘All talking frantically and loudly in English, Hindi, Kannada, Konkani: Every sentence a masala of different vocabularies†. The metaphor being a ‘masala of different vocabularies’, and accumulation being the list of the different languages. The persona refers to the list of different languages as a ‘masala’, which in her culture means ‘a variety of different spices’. This is done to further reinforce the cultural gap, which conveys how the persona feels a disconnection of identity due to a different ethnicity. Therefore impacting her sense of identity. In addition to ‘Stick’s and Stones and Such-like’, the author has further demonstrated her concept of identity by the use of language techniques describing the connection to the person and their self image. These techniques used by the author are allusion and short sentences, which is demonstrated in the quote, â€Å"Sticks and Stones and Such-like, I’ve been called a lot of things†. This allusion is is an expression which alludes to a different text, â€Å"Sticks and stones may break my bones but words will never hurt me†. This technique indicates the connection between their name and personal identity, although the technique of short sentences portrays the author’s intentions of rising above other people’s perceptions of identity through one’s name. Therefore, a sense of reassurance is achieved. In the related text â€Å"Unknown Soldier† written by Paul Keating. The author uses a series of techniques in order to portray the concept of how a sense of identity can be reached through ones connection to a person or place. â€Å"He is all of them. And he is one of us†. Short sentences are being used in this text to provide an impacting atmosphere to the audience. This relates to identity placing the soldier within a group rather than being anonymous, as the title suggests. Throughout the first stanza, the composer has used repetition repeating the phrase, â€Å"we do not know† in regards to factors of family, religion and ethnicity which have been lost, showing that he was not only a soldier, but a man, creating a sense of identity. In regards to identity, it emphasis’ the several factors of shaping and changing who a person is. The idea of self-image is seen in the quote, â€Å"Out of the war came a lesson†¦It was a lesson about ordinary people, and the lesson was that they were not ordinary†. Irony is seen in this quote, contradicting itself that the soldiers which fought in War were not like everyone else, rather being perceived of having a â€Å"heroic† status in other peoples eyes. The effect of this ironic statement allows the audience to contemplate the impact an individual has on their own self-image. This shows the concept of self-understanding, as without a distinguished self-perception or image. The three texts analysed all share the themes of belonging, values and beliefs, showing that the aspects of ethnicity, relationships and self-image all aid in proving that who you see yourself as an individual can change and develop over time, establishing this through the use of various techniques.

Automatic Robot Forklift Essay -- Robotics

Robotic Forklift Background Our final project is a semi-automatic Robotic Forklift, which will receive directions of where to go from a remote control and be autonomous from then on. The robotic forklift system is designed for use by companies dealing with medium to large sized inventories, including warehouses and storage facilities. Companies with large inventories in warehouses need to be able to quickly and easily transport these goods within the warehouse without concerning human operators with the monotonous task of operating forklifts. Storage companies have a similar need; they must take in and store large inventories while also being able to quickly and easily access these items on demand. The use of human operators can be costly and wasteful. By eliminating human operators companies are able to lower labor costs and increase efficiency. Human factory employees need to be paid and given benefits like health insurance and paid vacation time. Since robots don’t need breaks and vacations! and are not paid, they are able to operate with more speed than humans in the long run and at lower costs. The first mass storage in human history was the granary, usually a large building used to store threshed grain or animal feed in pottery containers, and often situated off the ground to keep the stores away from water. The earliest known granary was found in the Jordan River Valley, and was estimated to have been constructed around 9500 B.C.E. ("Granary", Wikipedia) Buildings used for storage have greatly evolved in both form and functionality in the time since then, but for the most part, they have always been stocked and managed by human beings, albeit with the help of lifting devices such as the forklift. Only ... ...dvantage, these wholesale stores could also use the forklift to restock the shelves. Resources/Works Cited: "Introduction to robots and android humanoids".11/24/2005. 7/24/2006. Raithel,Tom . "Robots Replace forklift drivers.". CourierPress. 5/14/2005. accessed through: Robot Gossip drivers.html>.7/24/2006 "Automated Warehousing" 7/24/2006 â€Å"Bertello S.p.A† 7/24/2006 Corecon. â€Å"Robotic Forklifts for Industry† 7/24/2006 & 8/3/2006 â€Å"Granary†7/24/2006 â€Å"Warehouse†7/24/2006

Christian Gospel Essay

This is an inspiring story of how a man of God grew into a man of great influence. Examining his life and ministry from the wise and humble perspective that has made him one of the world’s most beloved and respected leaders, in this memoir, Graham looks back at age 78 on his lifetime of personal relationships, ministry, leadership, and experiences. He chronicles such events and stories as his boyhood in North Carolina, his first steps in ministry, details of evangelistic trips and revivals, and meetings with world and local leaders. Billy Graham’s gift has been to appreciate that in matters of faith there is no approach too simple, no argument too crude, no question too basic. The most striking thing to notice about Graham’s career concerns the most important matter, his view of God. Here the question is whether Graham’s strategies of access and ecumenicity undermine his message. The charge that perhaps they do arises from two ways in which Graham has seemed to reduce the Christian Gospel to a utilitarian device existing for other, more ultimate purposes. In the first instance, it is possible to glimpse pressure on his message from the moral calculus, singularly American, of republican citizenship. This calculus suggests that in a republic the good health of the polity depends upon the morality of the citizenry; that the best thing for personal morality is religion; and that, since Christianity is the best religion, it is positioned to do the most for America. Especially in the first part of his career, Graham was prone to statements that seemed to make the destiny of the United States loom larger than the fate of the Christian Gospel. â€Å"I seriously doubt if the old America is going to exist another generation unless we have a turning to Christ. † Some who share Graham’s beliefs would agree with him, but also wonder if he was making the penultimate into the ultimate. In the second instance, Graham throughout his career has spoken of Christianity, again in his words, as â€Å"alone† pointing â€Å"the way to individual peace, social harmony, life adjustment, and spiritual satisfaction. † For a Christian, true enough again. But priorities seem disarranged when sermons conclude as, for example, one did in New York in 1957: â€Å"All your life you’ve been searching for peace and joy, happiness, forgiveness. I want to tell you, before you leave Madison Square Garden this night of May 15, you can find everything that you have been searching for, in Christ. He can bring that inward, deepest peace to your soul. He can forgive every sin you’ve ever committed. † The charge that may be laid against the utilitarian drift of Graham’s Christian message is the charge that so troubled Martin Luther as he struggled to find a merciful God nearly five centuries ago. The heart of Luther’s spiritual dilemma was the fear that his supposed search for God was really a search for his own ease of soul, the fear that he was seeking God primarily for what God could do for him. Luther may have been overly scrupulous, but he could tell idolatry when he saw it, and tell it most clearly when he saw it up close. Billy Graham claims for himself neither Luther’s theological acumen nor his penetrating powers of self-analysis. Yet what rescued Luther from himself was also what has preserved the authenticity of Billy Graham’s message. The reason that Graham’s message, though admittedly soft at the edges, remains solid as a rock is that at its center is the Cross. In the early 1950s Graham solidified early practice by dedicating himself to the saving work of Christ as the heart of his message: â€Å"I made a commitment never to preach again without being sure that the Gospel was as complete and clear as possible, centering on Christ’s sacrificial death for our sins on the Cross and His resurrection from the dead for our salvation. â€Å" At the close of his memoirs, as at the close of so many sermons, Graham restates the appeal for conversion that is the trademark of his career. As he makes that appeal in this book there is his customary attention to what the Gospel does for us. But under girding all, from first to last, is an equally full sense of what the Gospel does to us: We are not here by chance. God has put us here for a purpose, and our lives are never fulfilled and complete until His purpose becomes the foundation and center of our lives. . . . When you [open your heart to Jesus Christ], you become a child of God, adopted into His family forever. He also comes to live within you and will begin to change you from within. No one who truly gives his or her life to Christ will ever be the same, for the promise of His Word is true: â€Å"Therefore, if anyone is in Christ, he is a new creation; the old has gone, the new has come! All this is from God, who reconciled us to himself through Christ and gave us the ministry of reconciliation† (2 Corinthians 5:17-18). We have seen this happen countless times all over the world, and it can happen in your life as well. Open your life to Christ today. If in the hands of Billy Graham, the Gospel bends, nonetheless, it does not break. To conclude that Graham has remained faithful to the message that God saves sinners for His own purposes, as well as for theirs, is the highest accolade a fellow-believer can bestow on this remarkable man. But Graham, of course, has become more than just a rallying point for Christian believers. Graham’s apparently bottomless kindness, combined with the lightning pace of his narrative—so many visits, so many good friends, so many celebrities—means that Just As I Am is not a particularly challenging book. It is, nonetheless, worth reading carefully, both because Graham is the genuine article and because many of its details and much of its tone are in fact quite useful for attempting a more complex assessment of his career.

Minimum Alternate Tax

Minimum Alternate Tax * Contributed under income tax * by vakilsearch Taxation on income is a vital source of revenue for our Government. Although Companies have to follow a mind-bogglingly complex procedure, the list of exemptions and deductions is long. As a result, a lot of Companies used these deductions and exemptions and escaped tax liability. While they enjoyed book profits as per their profit and loss accounts (and sometimes even distributed dividend), tax liability as per the Income Tax Act was either nil or negative or insignificant.To counter this â€Å"problem† the government came up with the concept of Minimum Alternate Tax (MAT) in the financial year 1997-1998. What is Minimum Alternate Tax? As per section 115 JA of the Income Tax Act, if a company’s taxable income is less than a certain percentage of the booked profits, then by default, that much of the book profits will be considered as taxable income and tax has to be paid on that. The current rate for MAT is 18%, up from 7. 5% in 2001-2002. Since this is a very broad provision, sometime companies who genuinely deserve tax relief get stuck with MAT liability.Hence, a system of MAT credit entitlement was brought in. MAT Credit Under this system, if a company pays Minimum Alternate Tax, then the difference between the tax that would have been payable if there was no MAT and the actual tax paid under MAT regime can be carried forward as a credit and can be set off against any tax in the future that is not under the MAT regime. For example, if a company has a book profit of 10 lakhs and after applying the provisions of Income tax act, arrives at a taxable income of only Rs. 1 lakh, then MAT becomes applicable as 18% of 10 lakhs is 1. lakhs. However, the difference between the tax paid on 1. 8 lakhs and the tax calculation on 1 lakh is carried forward as MAT credit. Say, the next year, a profit of 11 lakhs is booked but this time due to some cost-cutting initiatives, the company calcul ates a taxable income of 6 lakhs. Hence, MAT is not applicable as the taxable income is more than 18%. Here the company can choose to set off their tax liability with the tax credit they have from the last time when they paid MAT. Criticisms As can be easily seen, capital intensive companies like steel & construction etc. ave long been chronic victims of MAT and have lobbied for its removal ever since its inception. A lot of them are yet to encounter a period where they haven’t had to pay MAT. And considering that MAT credit can be carried forward only for a period of ten assessment years at a time, it has led to capital erosion on account of MAT. It is another instance of short-sightedness on the part of the Government; and one among many measures which cripple our global competitiveness for short-term revenue collection. (Contributed to The Hindu Business Line)

Grammar Tips Using the Future Tense - Get Proofed!

Grammar Tips Using the Future Tense - Get Proofed! Using the Future Tense We use the future tense for things ranging from stating vague ambitions (e.g., â€Å"I will go to Hawaii one day†) to making concrete plans (e.g., â€Å"I will book tickets this evening†). Mastering this tense is therefore essential for expressing yourself clearly. But how does this work? In English, we usually form the future tenses using the words â€Å"will† and â€Å"shall.† Read on for some grammatical tips. And once were done with the grammar, well go back to dreaming about Hawaii. Simple Future Tense The simple future tense combines â€Å"will† or â€Å"shall† with the base form of a verb (i.e., the verb form used in the simple present tense). For example, we could say: Hawaii will welcome us with open arms! Here, â€Å"will† is combined with â€Å"welcome† to make a prediction. Future Continuous Tense If you want to discuss an ongoing action in the future, you need the future continuous tense: I will be lying in the sun this time next week! As shown, the future continuous combines â€Å"will/shall be† and a present participle (i.e., an â€Å"-ing† verb). Future Perfect Tense The future perfect tense lets us project ourselves forward and reflect on something that hasn’t yet happened. Specifically, the future perfect covers actions that will have been completed in the future: Once I’ve been to Hawaii, I will have visited every US state. This tense is formed by combining â€Å"will/shall have† with a past participle. Future Continuous Perfect The difference between the future perfect and future perfect continuous tenses is that the future perfect continuous is used for ongoing actions that will have finished by a certain time: By the end of this journey, we will have been traveling for a month. As above, this tense usually describes an action that has already begun and specifies a time by which it will have ended. It is formed by combining â€Å"will/shall have been† with a present participle. Will or Shall? We said at the beginning of this post that â€Å"will† and â€Å"shall† are both used to express the future tense, but you may have noticed that we use â€Å"will† in all of the examples above. In the old days, â€Å"shall† was used with first-person pronouns (e.g. â€Å"I shall†) and â€Å"will† with second and third-person pronouns (e.g., â€Å"you will† or â€Å"it will†). Confusingly, these were then reversed to make an emphatic point, which is why the Fairy Godmother in Cinderella says, â€Å"You shall go to the ball!† But in modern American English, there are only two reasons to use â€Å"shall†: To sound formal (e.g., a contract) or old-fashioned (e.g., a historical novel) To ask a question in the first person (e.g., Shall I book the tickets tonight?) In all other cases, â€Å"will† is now standard with all pronoun types. Other Ways of Discussing the Future As well as using â€Å"will† or â€Å"shall,† English offers a couple of other ways to discuss the future: Use â€Å"going to† with an infinitive verb (e.g., The volcano is going to explode) Combine the present tense with a future time (e.g., It is happening tomorrow) You can use these as alternatives to the future tense forms set out above.

An Ultimatum IS Final

An Ultimatum IS Final An Ultimatum IS â€Å"Final† An Ultimatum IS â€Å"Final† By Maeve Maddox The noun ultimatum is one of those words that needs no modifiers. ultimatum: In diplomacy, the final terms presented by one power (or group of powers) to another, the rejection of which may lead to the severing of diplomatic relations, and eventually to a declaration of war. OED For ordinary people (i.e., non-diplomats), the word means a final condition or stipulation; ones last word on a matter. So why do so many writers insist on modifying this strong noun with the adjective â€Å"final†? Burger King gives final ultimatum to Aguilar Scott issues the Hood a final ultimatum; stop or be shot at. JEDDAH, November 23: Al-Ahly of Jeddah have officially issued a final ultimatum to manager Argentinian Edgardo Bauza After a string of wrists slaps and threats, toxin-lovin Babyshambles rocker Pete Doherty has been issued a final ultimatum from a London Judge: If he does not show the motivation in four weeks, it will be prison Either an ultimatum is ultimate or it isn’t. If a woman’s ultimatum to her boyfriend is, â€Å"Sober up or lose me,† then she can’t take him back if he fails to sober up. If she does, then she hasn’t issued an ultimatum. At most, she’s made an empty threat. â€Å"Final ultimatum† makes as much sense as â€Å"very unique.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:50 Idioms About TalkingBest Websites to Learn English45 Idioms About the Number One

Ethics and Intellectual Property Essay Example | Topics and Well Written Essays - 750 words - 1

Ethics and Intellectual Property - Essay Example The essay will focus on the LG- Samsung intellectual property dispute. The business environments are essential and laws put in place are aimed at ensuring the environments remain competitive and accommodate diversity. The ethical issue arises when individuals or groups bridge the intellectual property clause. The manner in which people solve disputes will determine their future relation. The private space needs to be protected and it is up to the laws to protect these rights. The essence of intellectual property regulation is to create the private spaces. The moral aspect emerges when a party infringes the property rights or steals an idea or a product that was initially designed by a different party. In the case of LG versus Samsung, the firms as used each other of have stolen technologies in their mobile phone products and other household electronics (Yoon-Seung, 2015). There is the argument of competitive advantage. Samsung engages in a legal proceeding for damages after it alleged LG infringed the intellectual property rights after it produced products similar in shape and design as those produced by Samsung (Yoon-Seung, 2015). The dispute emerges whenever the rival firm uses product designed by another firm with no permission. Patents and copyrights are meat to ensure a firm protects its rights and in an event the rights are infringed, the law protects their ri ght. The law outlines how different firms may deploy legal means or mediation to settle dispute relating to intellectual property. The protection of intellectual property is applicable to both established firms and new venture. The nature of protection may vary depending on the local regulation. Intellectual property can be protected thought copyrights, service rights, patent, and trademarks. The nature of product will determine the manner in which a given product is protected through the intellectual property laws. The stolen technology by both Samsung and LG

Critical Review Literature Example | Topics and Well Written Essays - 2000 words

Critical - Literature review Example Thus there is no room for religion in the study and understanding of human behaviour and the natural science in today’s academic world and in particular in psychology. Nelson (2006) argues that these developments are unfortunate since, since science is not capable of explaining every human or worldly phenomenon. Science leaves a number of knowledge gaps that not only renders science as much a statement of ideas as religion does. Therefore religion has value in terms of understanding the natural world and human behaviour and thus is valuable to psychology (Nelson, 2006). Nelson’s (2006) argument that religion has value in terms of providing an understanding of the natural world and human behaviour is decidedly logical. Certainly, science is based on natural world realities, but it does not explain everything and thus leaves open the possibility of supernatural forces which can be explained by religion just as logically as any other untested or unverified scientific theor y. Summary Nelson (2006) argues that during the Middle Ages, there was an integration of science and religion in the formation of a â€Å"body of knowledge† (p. 205). ... Nelson (2006) starts out by defining integration as the combining of at least two disciplines for forming a consensus on the same issue. However, integrating religion and science has become increasingly difficult. The difficulties can be traced back to philosophical thinking prior to Socrates in which materialism influenced philosophical conceptualization of the world as a purely physical entity (Nelson, 2006). In other words, the world as a physical entity was only capable of explanation via physical evidence of facts and its nature. This is known as materialism (Nelson, 2006). The materialism approach is at odds with the naturalism approach which obviously accepts religion because naturalism holds that certain things about the world are natural facts and do not require physical proof. Naturalism also adheres to the concept that much of the world can be explained by reference to physical evidence (Nelson, 2006). It therefore follows that from the naturalist perspective, religion is relevant for explaining the supernatural while science is relevant for proven that which can be physically observed, tested and measured (Nelson, 2006). During the 1500s, Sir Francis Bacon, while supporting the value of religion, advocated for the separation of science and religion on that grounds that integration was an obstacle to learning (Nelson, 2006). By the 1800s, during the Enlightenment, positivism grew out of â€Å"anti-religious† agendas â€Å"shaped by centuries of state-church repression† and â€Å"the effects of religious wars and intolerance† (Nelson, 2006, p. 210). Science emerged as based on hard facts and physical proof of the existence of those facts. Psychologists such as Sigmund Freud were determined to establish